With an average occupancy of less than 20% – they needed to know if there was potential for this ’boutique’ property.
Caribbean Consulting conducted an intensive evaluation of the market, management, property, competition, facilities and potential as an ongoing business.
Within one season, the hotel was re-positioned, rates restructured, new website created, distribution contracts renegotiated, staff re-trained and occupancy rose to more than 80%.
The owners and managers have retained Caribbean Consulting on a monthly contract to manage their online marketing, wholesale/online distribution and manage customer service. They were so impressed with the results, that they also retained Caribbean Consulting for their sister hotel – Turtle Cove Inn.